I'm in the process of creating another Q&A session on how to improve your approach skills, but I wanted to share this video podcast with you. In it, I discuss the foundation principle of my "E.D.G.E." method of approaching, which is the "Black Box" concept.

Put simply, you want to use something that gives you a consistent return on your investment (sometimes called "ROI").

Just click play below to watch…

(Oh, and see how many people stare at me as they pass on the beach… Pretty funny…)

(For those of you who are curious, the author I mention in the video is Michael Gerber. He's the author of the E-Myth and many other business system programs.)